The Balmain show had us doing a doubletake at the catwalk, as Gigi Hadid and Kendall Jenner emerged with their swapped signature blonde and brunette locks.
Oliver Rousteing’s vision for Balmain has always seemed more Italian than it has French.
With thick fabrics like suede and heavy tassels encasing the curves of women’s bodies and lots of structure and boning, rather than anything draped or floating, it fits with the likes of Prada and Dolce & Gabbana.
The most radical thing, arguably, that he did for the Autumn Winter 2016 collection, which went down the catwalk this afternoon, was toy with the beauty looks of all our favourite supermodels.
Gigi Hadid and Kendall Jenner swapped haircolour, for example, but none looked more dramatically different than ELLE coverstar Rosie Huntington-Whiteley.